Google Analytics is a powerful tool that tracks and analyzes website traffic for informed marketing decisions.
Service URL: policies.google.com (opens in a new window)
_gac_
Contains information related to marketing campaigns of the user. These are shared with Google AdWords / Google Ads when the Google Ads and Google Analytics accounts are linked together.
90 days
__utma
ID used to identify users and sessions
2 years after last activity
__utmt
Used to monitor number of Google Analytics server requests
10 minutes
__utmb
Used to distinguish new sessions and visits. This cookie is set when the GA.js javascript library is loaded and there is no existing __utmb cookie. The cookie is updated every time data is sent to the Google Analytics server.
30 minutes after last activity
__utmc
Used only with old Urchin versions of Google Analytics and not with GA.js. Was used to distinguish between new sessions and visits at the end of a session.
End of session (browser)
__utmz
Contains information about the traffic source or campaign that directed user to the website. The cookie is set when the GA.js javascript is loaded and updated when data is sent to the Google Anaytics server
6 months after last activity
__utmv
Contains custom information set by the web developer via the _setCustomVar method in Google Analytics. This cookie is updated every time new data is sent to the Google Analytics server.
2 years after last activity
__utmx
Used to determine whether a user is included in an A / B or Multivariate test.
18 months
_ga
ID used to identify users
2 years
_gali
Used by Google Analytics to determine which links on a page are being clicked
30 seconds
_ga_
ID used to identify users
2 years
_gid
ID used to identify users for 24 hours after last activity
24 hours
_gat
Used to monitor number of Google Analytics server requests when using Google Tag Manager
1 minute
Global data center investment reached $580 billion by end of 2025. U.S. Energy Information Administration analysis shows that under high data center demand growth, coal provides the majority of additional electricity generation across PJM, MISO, and SERC — the grid regions that serve Kentucky. Existing coal plants have spare capacity that no other source can match on the timeline the grid requires. #kycoal #GridReliability ... See MoreSee Less
5 CommentsComment on Facebook
On March 30, the Department of Energy issued its second 90-day emergency order to keep Craig Station Unit 1 in Colorado running through June 28.
The 427 MW coal plant was scheduled to close in December. DOE has now issued more than 40 Section 202(c) orders since May 2025, keeping approximately 4,300 MW of coal capacity on the grid.
Grid operators and reliability officials confirm these plants are essential to preventing shortfalls. #kycoal #EnergyReliability ... See MoreSee Less
30 CommentsComment on Facebook
Since 2023, plans to retire more than 37 GW of U.S. coal capacity — one-third of all previously announced coal retirements — have been delayed or avoided. At least 10 GW of that has occurred since the start of 2025 alone. The market and the grid are sending the same signal: these plants are still needed. #kycoal #GridReliability ... See MoreSee Less
18 CommentsComment on Facebook